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“VTubers offer the idol fantasy without the moral panic,” says Masaru Ikeda, a producer at Cover Corp. , which manages the Hololive VTuber agency. “Our talent (the human behind the avatar) can be married with children. The character remains forever available. It’s a firewall against scandal.”
Fan clubs operate like feudal fiefdoms. The oshi (favorite member) is elevated or destroyed by the buying power of her kuroko (top spender). During AKB48’s annual “General Election” (now discontinued), fans literally voted by purchasing CDs—one vote per $16 disc. The member with the most votes (i.e., whose fans spent the most money) got the lead single. The lowest-ranked member was often “graduated” (expelled). “VTubers offer the idol fantasy without the moral
Entertainment agencies exert extraordinary control over artists: ” says Masaru Ikeda