Check the Pew Research Center for statistics on how different demographics consume social media.
I can then refine the tone and provide more targeted examples. Entertainment & Media | Career Paths Dirty.Dirty.Debutantes.4.XXX
For most of media history, scarcity defined the experience. Three networks. One movie screen in town. A handful of radio frequencies. Scarcity created shared taste, but it also created compromise. Check the Pew Research Center for statistics on