How do we know if a survivor-led campaign works?
The numbers tell us what is happening. The statistics track the size of the fire. But the —the hoarse whispers, the tearful laughs, the shaking hands holding a cup of tea—tell us why it matters. They are the maps that lead others out of the dark. How do we know if a survivor-led campaign works
#MeToo began as a phrase coined by activist Tarana Burke in 2006, rooted in supporting young Black and Brown women survivors. When it exploded as a hashtag in 2017, it became the most successful awareness campaign in modern history. Why? the tearful laughs