: TikTok trends show the oil being used as a "glossing treatment" to achieve a shiny, healthy look. Self-Care Routines
Furthermore, the word "Fix" implies that the baby isn't broken, but the routine is. This shifts blame away from the parent. It is clever marketing disguised as parenting advice. lilu julia baby oil massage fix
In the world of parenting, an oil massage is frequently used as a natural remedy (or "fix") for several common infant discomforts: : TikTok trends show the oil being used