For decades, the "expiration date" for women in Hollywood was an open secret, with careers often peaking by 30 while male counterparts enjoyed leading roles well into their 70s . However, by 2026, a cultural shift has transformed mature women from background players into the industry's most bankable "main characters". The New Era of Visibility
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Perhaps the most radical shift is the portrayal of mature female sexuality. For years, older women were desexualized unless they were the punchline of a cougar joke. For decades, the "expiration date" for women in